another LA blog

Thursday, July 29, 2004, at 04:14AM

By Eric Richardson

I noticed this little bit at the bottom of an LA Times story on PAC-10 Media Day:

USC announced that Leinart has started a blog on the Internet that will feature daily entries. It can be found at http://www.MattLeinartBlog.com.

Now, let's get a couple things straight here right off the bat:

The site's hosted by OCSN, the people that host pretty much every NCAA school's official athletics site. That means this is basically an official USC publication. So while I would really enjoy seeing the NCAA equivalent of Mark Cuban's blog, I don't think you're going to see that. I'm sure this is just USC attempting to be "cutting-edge" as they start the Leinart for Heisman campaign.

Imagine if some college athlete really did start a blog, and really was honest about the refs, the opposing team, etc. Do you think the NCAA would stand for that? I don't, even with the new kindler, gentler, student athlete friendly NCAA.